If you could choose just one makeup item to use forever, what would it be? For many beauty experts, the answer is clear: mascara. This transformative staple has the power to open up eyes, making lashes appear longer, fuller, and more defined with just a few coats.
Even those who consider themselves low-maintenance often own a tube of mascara. Beauty editors report that requests for mascara recommendations are among the most common they receive, proving that nearly everyone appreciates the eye-framing magic of a good formula.
After rigorous testing of 40 different mascaras—applying up to 40 coats in some cases—experts have identified standout performers for various needs:
Best Overall Mascara: Lancôme Lash Idôle Curl Goddess mascara
Best Budget Mascara: L'Oréal Paris Extensionist Telescopic Mascara
Whether you're searching for dramatic volume, impressive length, or waterproof staying power, there's a perfect mascara waiting to elevate your beauty routine.