A new episode of The AI Values Podcast argues that the biggest obstacle to successful AI adoption isn't technical—it's cultural. Host Edosa Odaro and guest Jon Cooke, a 20-year veteran of AI implementation, reveal that 85% of AI projects fail to deliver value, despite ample budgets and available technology. The problem, they say, lies in a lack of human agency, critical thinking, and responsible governance.
"The technology exists. The budgets are there. So why does it keep failing?"
Cooke explains that many organizations rush to deploy AI without addressing internal culture, leading to projects that are quietly abandoned. The episode explores how AI governance—including accountability, oversight, and trustworthy AI practices—can bridge the gap between potential and real-world impact.
For those interested in the human side of AI failure, this episode offers a stark look at what goes wrong before a single line of code is written.