India Mandates Continuous Labeling of AI-Generated Content, Enforcement Details Pending

India's Ministry of Electronics and Information Technology (MeitY) has introduced stricter regulations requiring digital platforms to continuously label AI-generated content, moving beyond one-time labeling at upload. The updated rules aim to help Indian internet users, especially those reading in vernacular languages, distinguish authentic content from AI-generated material. However, specific enforcement mechanisms and penalties for non-compliance with these continuous disclosure requirements have not yet been publicly detailed.