Maybelline is tapping into the nostalgia wave by launching a special beauty bundle that throws back to 2016. The limited-time offer features two iconic products from that era: the beloved Great Lash Mascara and a trio of Baby Lips tinted balms.
Available exclusively on Amazon, the bundle is priced at a symbolic $20.16 and will only be available for 20 days and 16 hours, adding to the retro theme. This move capitalizes on the recent resurgence of 2016 trends in fashion and beauty.
"Maybe she's born with it, or maybe it's 2016 again!"
The Great Lash Mascara included in the set is known for its lash-doubling formula that lengthens and conditions while providing buildable volume with its small brush design. The Baby Lips collection comes in three shades—Quenched, Cherry Me, and Coral Crave—offering sheer, wearable color with lasting hydration.
This bundle represents an affordable way for beauty enthusiasts to revisit or discover the products that defined mid-2010s makeup routines. With the clock already ticking on availability, Maybelline has created what many are calling an "add to cart ASAP" moment for those seeking a dose of beauty nostalgia.