Paris Hilton, the renowned blonde icon and entrepreneur, is sharing her essential tips for keeping hair healthy and vibrant during the summer months. As a Global Ambassador for Paul Mitchell, she emphasizes that confidence starts with healthy hair.
"Especially in the summertime, it's all about feeling your best," Paris told E! News. "When you feel and look good, you just feel more confident, especially if you're taking care of your hair."
For Paris, maintaining her signature blonde locks goes beyond just color—it's about ensuring hair remains strong and luxurious. "Healthy blonde hair is everything, and it's what makes it look luxe and effortless," she explained. "I really rely on Paul Mitchell shampoo and conditioner to keep my hair color bright and my hair really strong."
As part of her Stay Golden campaign with Paul Mitchell, Paris has curated the Icons of Summer product edit—a collection designed to bring major "that's hot" energy to haircare routines. She revealed her must-have products for achieving long-lasting summer hairstyles.
"It really starts with a great foundation, like having the right hair colorist and a healthy blonde which makes everything last longer. I always love to prep with the Extra-Body Sculpting Foam from Paul Mitchell for volume, and then finish with the Super Clean Hairspray so it holds but it still moves."
Paris emphasized the importance of effortless, touchable hair during warmer months. "I want my hair, especially in the summer, to feel effortless and touchable whether I'm working, performing, or with my kids."
For those seeking multi-tasking products to save time, Paris recommends two particular favorites. "I love products that do everything, and I'm obsessed with the Paul Mitchell 15-In-1 Mask. It's so amazing for a deeper treatment in my hair when it needs the extra love. And the 15-In-1 Spray is also perfect as a leave-in, giving hydration and texture on the go."
Through her partnership with Paul Mitchell, Paris continues to champion haircare that combines glamour with practicality, proving that maintaining iconic blonde hair doesn't have to be complicated—even during the demanding summer season.