Xbox CEO Asha Sharma has signaled a potential shift in the company's approach to exclusive games, announcing during an internal all-hands meeting that the new Xbox leadership team is "reevaluating" its stance on exclusive titles and windowed releases.
In a strategy outlined to employees as part of a broader "return of Xbox" initiative—which also includes rebranding Microsoft Gaming back to simply Xbox—Sharma emphasized the need to reconsider how and when Xbox games reach different platforms.
The comments come amid ongoing debate among fans about Microsoft's recent decision to port several previously exclusive Xbox titles to rival consoles. While Sharma did not provide specific details on which games or policies might change, her remarks suggest the company is open to adjusting its approach to exclusivity in the future.
"We are looking closely at our exclusive games strategy and windowing of releases to ensure we are making the right moves for players and the business," Sharma said during the meeting, according to sources familiar with the discussion.
The move could have significant implications for the console war landscape, as Xbox has traditionally relied on a mix of exclusive titles and multi-platform releases to compete with Sony's PlayStation and Nintendo.